ChatGPT SEO for businesses
Be visible in the age of AI search. Customers are making decisions using AI, so ChatGPT SEO optimization ensures your brand shows up.
Trusted by:
Your customers are no longer searching, they are asking.
ChatGPT SEO optimisation is no longer optional, it’s how your brand stays visible when customers rely on AI systems for recommendations.
ChatGPT now has 800M active weekly users
62% of internet users trust AI to guide brand choices
53% of US GenZ interested in delegating to AI agents
38% of B2B buyers use AI models to shortlist vendors
AI-originated traffic 9x more likely to convert than SEO
2.5 billion prompts per day are asked to ChatGPT
Beyond the buzzwords to real business impact
With everyone throwing around acronyms like GEO or ChatGPT SEO, we look beyond the noise to understand what all this means for your business. Our early adopters at Index Lab have seen remarkable outcomes.
61%
Increase in brand mentions across ChatGPT, Gemini, and Perplexity after implementing llms.txt and AI-friendly schema
3.2x
Growth in qualified leads from AI-sourced visibility within 6 weeks of optimisation
2x
Higher conversion rate from AI-origin traffic compared to traditional SEO channels, driven by stronger buying intent across ChatGPT queries
47%
Improvement in organic visibility scores across both Google and AI engines after restructuring content for question-based discovery
We help brands build AI visibility through ChatGPT SEO.
Our ChatGPT SEO done-for-you service ensures your brand is discovered, cited, and recommended by major language models like ChatGPT, Gemini, and Perplexity.
Our offering is made up of 6 key areas:

1. AI Visibility Audit
We analyse how AI models currently interpret and cite your brand.
2. Technical Foundation
We ensure AI crawlers can access your website and find information quickly and efficiently.


3. Content Restructuring
We transform your website content into an AI-readable, encyclopedia, in a question-driven style that matches how your customers phrase their prompts.
4. Building Credibility
We strategically place your brand inside the sources that AI models trust the most.


5. Tracking & Continuous Improvement
We track, maintain and enhance your AI visibility, applying the right updates as your traffic grows and your competitors make moves.
6. Cutting-edge Research
We update our approach to match the latest AI search practices so you don’t have to.

We operate differently
Most agencies treat ChatGPT SEO as a rebranded form of SEO, like calling a rocket just “a faster car”. We see it as a transformative new future.
We are ChatGPT SEO-native
While most agencies offer the old SEO under new labels, Indexed Lab was built entirely around AI SEO. Brands investing in AI visibility will outperform those sticking to repackaged SEO.
Most agencies lock clients into costly retainers with long commitments. At Indexed Lab, we know we can deliver the bigger and faster impact through a focused one-off project.
No expensive retainers
We have proven results
We have taken all our clients from no AI visibility to 1st and 2nd spots on ChatGPT and Gemini, while generating real sales. We’ve published case studies you can explore below.
In weeks, we went from invisible to ranking first on ChatGPT. AI search visits doubled, helping us recover lost organic traffic and proving how vital AI visibility is for growth.

Laura K.
CEO at Flash Facial
Indexed Lab helped us appear on ChatGPT and Google. We just opened our first store and already rank first on ChatGPT. Excited to see how far this visibility can go.

Margarida Menezes
CEO at Baby Sisters
Working with Indexed Lab was eye-opening. After appearing in AI search, our online deliveries doubled in just three months.

Anki Ram
Founder at Wandr
The team at Indexed Lab is firing on all cylinders in establishing our Medium and Reddit presence. We saw an increase in our AI visibility score in 3 weeks!

Filipa
Head of Content and Commmunity at Wondercraft
Our proven 5-step process to dominate AI search results
At Indexed Lab, we handle the full ChatGPT SEO process for you end-to-end so your business becomes a trusted authority across AI search.
Step 1
Discover
What it is: Discovery call and onboarding to understand your brand, audience, and visibility goals.
Expected output: Custom project plan, milestones, timelines and access setup.
Step 2
Audit
What it is: Comprehensive technical and content analysis checking for crawlability, metadata, semantic structure, and off-site authority signals.
Expected output: AI Visibility Audit Report with clear priorities.
Step 3
Optimise
What it is: ChatGPT SEO optimisation across three pillars: technical foundation, content upgrade and brand authority building.
Expected output: Optimised site structure, AI-readable encyclopedia and disseminated brand.
Step 4
Review
What it is: Presentation of results, walkthrough of first citations, and visibility roadmap.
Expected output: Review session and performance report.
Step 5
Monitor & Evolve
What it is: Ongoing visibility monitoring, quarterly audits, and adaptation to AI model updates
Expected output: Continuous AI Visibility Score, insights, and incremental changes, or a plan + playbook for your team to continue work internally.
Fixed deliverables that get you AI-visible, optional monitoring thereafter
Each package has a fixed price and a defined level of work depth so that you always know exactly what you are getting.
What your brand stands to gain
Dominate the New Channel of the Future
AI search is the next big source of organic discovery. While others compete on Google, you’ll appear in ChatGPT, Gemini, and Perplexity answers, turning AI visibility into qualified exposure and inbound leads.
AI Searches Are More Intentional, and Convert Higher
People using AI seek recommendations with strong buying intent. Traffic earned from ChatGPT SEO often converts at far higher rates than traditional SEO or ads, up to 9x stronger buying signals.
Re-purpose Your Existing Content
Your current content already has value. We reformat and optimise it for AI systems to boost ROI and reach without rebuilding your strategy.
Strong Ranking in AI Search
With ChatGPT SEO, you can appear directly inside AI-generated answers and comparison lists, placing your brand where buying decisions truly happen.
Early Birds Catch the Worms
AI visibility is new, giving you a rare advantage. Early adopters build lasting authority before competitors catch up. Acting now locks in that lead.
AI Visibility Transformation Spotlight
How we helped different businesses go from AI-invisible to taking the #1 spot on ChatGPT through targeted ChatGPT SEO efforts.
We’ve Got the Answers You’re Looking For
Quick answers to your ChatGPT SEO questions.
Do I even need ChatGPT SEO?
Are ChatGPT SEO and SEO the same?
Will ChatGPT SEO actually work?
How long until I see results from ChatGPT SEO?
What business impact can I expect from ChatGPT SEO?
How much does ChatGPT SEO cost and why do you offer one-off packages?
Will I need ongoing maintenance?
How will I track progress in my ChatGPT SEO journey?
Will ChatGPT SEO optimisation also work on other AI models?
Can AI traffic be tracked?
How do I know what customers ask ChatGPT about my business?
Why choose Index Lab?
Can ChatGPT SEO help me reach global customers?
Start your ChatGPT SEO journey today
Book a call today or get in touch to get started












