Copilot SEO for businesses
Be visible in the era of AI assisted discovery. Customers now rely on AI when seeking guidance, and Copilot SEO optimisation ensures you stay relevant.
Trusted by:
Your customers are no longer searching, they are asking.
Copilot SEO optimisation has become essential. It is how your brand stays visible when customers turn to AI systems for trusted recommendations.
Copilot now has 150M active monthly users
62% of internet users trust AI to guide brand choices
53% of US GenZ interested in delegating to AI agents
38% of B2B buyers use AI models to shortlist vendors
AI-originated traffic 9x more likely to convert than SEO
2.5 billion prompts per day are asked to ChatGPT
Beyond the buzzwords to real business impact
With so many acronyms like GEO, LLMO and AEO circulating, we cut through the clutter to explain what these shifts mean for your organisation. Our early adopters using Copilot SEO optimisation have already seen strong wins.
61%
Increase in brand mentions across ChatGPT, Gemini, and Perplexity after implementing llms.txt and AI-friendly schema
3.2x
Growth in qualified leads from AI-sourced visibility within 6 weeks of optimisation
2x
Higher conversion rate from AI-origin traffic compared to traditional SEO channels, driven by stronger buying intent across ChatGPT queries
47%
Improvement in organic visibility scores across both Google and AI engines after restructuring content for question-based discovery
We help brands build AI Visibility through Copilot SEO.
Our Copilot SEO done for you service ensures your brand is discovered, cited and recommended by large language models like ChatGPT, Gemini and Perplexity.
Our offering is made up of 6 key areas:

1. AI Visibility Audit
We analyse how AI models currently interpret and cite your brand.
2. Technical Foundation
We ensure AI crawlers can access your website and find information quickly and efficiently.


3. Content Restructuring
We transform your website content into an AI-readable, encyclopedia, in a question-driven style that matches how your customers phrase their prompts.
4. Building Credibility
We strategically place your brand inside the sources that AI models trust the most.


5. Tracking & Continuous Improvement
We track, maintain and enhance your AI visibility, applying the right updates as your traffic grows and your competitors make moves.
6. Cutting-edge Research
We update our approach to match the latest AI search practices so you don’t have to.

We operate differently
Most agencies treat Copilot SEO as a simple extension of SEO, much like calling a Smartphone a more advanced toaster. We view Copilot SEO as a defining shift in how brands earn visibility.
We are Copilot SEO-native
Most agencies reword old SEO methods under new labels, but IndexLab was built from the ground up around Copilot SEO. As the space evolves, brands investing early in this new visibility layer will outperform those relying on classic SEO alone.
Most teams lock clients into long costly retainers. At IndexLab, we deliver stronger and faster outcomes through focused one time projects.
No expensive retainers
We have proven results
We have helped clients move from zero visibility to landing first and second positions on ChatGPT and Gemini, driving meaningful sales. You can review our Copilot SEO case studies below.
In weeks, we went from invisible to ranking first on ChatGPT. AI search visits doubled, helping us recover lost organic traffic and proving how vital AI visibility is for growth.

Laura K.
CEO at Flash Facial
Indexed Lab helped us appear on ChatGPT and Google. We just opened our first store and already rank first on ChatGPT. Excited to see how far this visibility can go.

Margarida Menezes
CEO at Baby Sisters
Working with Indexed Lab was eye-opening. After appearing in AI search, our online deliveries doubled in just three months.

Anki Ram
Founder at Wandr
The team at Indexed Lab is firing on all cylinders in establishing our Medium and Reddit presence. We saw an increase in our AI visibility score in 3 weeks!

Filipa
Head of Content and Commmunity at Wondercraft
Our proven 5-step process to dominate AI search results
At IndexLab, we manage the full Copilot SEO process end to end so your brand becomes a trusted authority within AI assisted search.
Step 1
Discover
What it is: Discovery call and onboarding to understand your brand, audience, and visibility goals.
Expected output: Custom project plan, milestones, timelines and access setup.
Step 2
Audit
What it is: Comprehensive technical and content analysis checking for crawlability, metadata, semantic structure, and off-site authority signals.
Expected output: AI Visibility Audit Report with clear priorities.
Step 3
Optimise
What it is: Copilot SEO optimisation across three pillars: technical foundation, content upgrade and brand authority building.
Expected output: Optimised site structure, AI-readable encyclopedia and disseminated brand.
Step 4
Review
What it is: Presentation of results, walkthrough of first citations, and visibility roadmap.
Expected output: Review session and performance report.
Step 5
Monitor & Evolve
What it is: Ongoing visibility monitoring, quarterly audits, and adaptation to AI model updates
Expected output: Continuous AI Visibility Score, insights, and incremental changes, or a plan + playbook for your team to continue work internally.
Fixed deliverables that get you AI-visible, optional monitoring thereafter
Each package has a fixed price and a defined level of work depth so that you always know exactly what you are getting.
What your brand stands to gain
Dominate the New Channel of the Future
Copilot SEO positions your brand inside AI generated answers on platforms like ChatGPT, Gemini and Perplexity, giving you qualified visibility while competitors are still fighting for traditional rankings.
AI Searches Are More Intentional, and Convert Higher
People asking AI tools for advice tend to be close to purchasing. Copilot SEO aligned traffic shows stronger buying intent and converts significantly better than conventional SEO or ads.
Re-purpose Your Existing Content
Your current material already holds value. We rework it so AI systems can understand and reference it more effectively, improving reach without changing your entire strategy.
Strong Ranking in AI Search
Show up where decisions are made, inside AI produced results and comparisons. This helps your brand become the trusted option customers see first.
Early Birds Catch the Worms
AI visibility is still new, offering an opportunity few brands have taken. Building authority early creates a long term advantage before others catch up.
AI Visibility Transformation Spotlight
How IndexLab helped businesses move from invisible to winning prime positions through Copilot seo across ChatGPT, Gemini and Google AI Mode.
We’ve Got the Answers You’re Looking For
Quick answers to your AI SEO and visibility questions.
Do I even need this?
Are Copilot SEO and SEO the same?
Will this actually work?
How long until I see results from Copilot SEO?
What business impact can I expect from Copilot SEO?
How much does Copilot SEO cost and why do you offer one off packages?
Will I need ongoing maintenance?
How will I track progress in my Copilot SEO journey?
Will Copilot SEO optimisation also work on other AI models?
Can AI traffic be tracked?
How do I know which questions customers are asking AI models?
How is Copilot SEO different from optimising for ChatGPT alone?
Do I need technical skills to manage Copilot SEO after the project?
Start your Copilot SEO journey today
Book a call today or get in touch to get started












