[ ChatGPT Ads · Availability ]
Where ChatGPT ads are available.
Two lists decide everything: the countries whose businesses can open an advertiser account, and the countries whose users actually see ads. They are not the same list. Eligibility follows where your business is registered, not where your customers are.
[ Who can advertise ]
Businesses registered in these countries can open and verify an advertiser account. Brazil became the eighth market on 4 August 2026, on both lists at once. Mexico was announced in the same breath and is still listed as coming soon, which is a useful reminder that announced together does not mean opened together. Checked against OpenAI's own availability table on 10 August 2026.
| Country | Open an account | Ads serve to users |
|---|---|---|
| United States | Yes | Yes |
| Canada | Yes | Yes |
| United Kingdom | Yes | Yes |
| Australia | Yes | Yes |
| New Zealand | Yes | Yes |
| Japan | Yes | Yes |
| South Korea | Yes | Yes |
| Brazil | Yes | Yes |
| Mexico | Not yet | Not yet |
[ What changed and when ]
The list moves, and OpenAI publishes it without dates.
OpenAI keeps a live availability table but stamps no dates on it, so a market can open or slip without anything visibly changing. We check it against our own account and log what moved, which is the part you cannot get from the source.
| When | What changed |
|---|---|
| August 2026 | Brazil became the eighth market on 4 August: businesses there can open accounts and ads now serve to Brazilian users. Mexico, announced at the same time, remains listed as coming soon. |
| June 2026 | The United Kingdom became the first European market, and Ads Manager began rolling out to UK businesses. |
| May 2026 | Self-serve opened to all US advertisers as the minimum spend was dropped, and the UK, Japan, South Korea, Brazil and Mexico were announced. |
| February 2026 | The platform launched in the United States, Canada, Australia and New Zealand. |
Two lessons are worth carrying out of that table. Announced and open are different states, which Brazil and Mexico demonstrated by being announced in the same sentence and opening three months apart. And when OpenAI says it has no timeline to share, that describes what its team is permitted to tell you rather than how far away something is. In August 2026 a format it had no shareable timeline for entered testing four days later.
[ Not available yet ]
Your country not on the list?
A business registered in these markets cannot open an account yet, and the account country is permanent once set. If your group has an entity in an eligible country, that entity can advertise today.
OpenAI shares no timeline for new markets, so every date you read is a guess. We will tell you the day yours opens.
Check your country in thirty seconds.
Two questions, an instant answer, and we will tell you the day your market opens.
Check my eligibility →Plan ahead
Learn the platform before your market opens.
The complete guide covers eligibility, costs, creative rules and the launch path, all from inside the platform.